Premium Electrical Services in Paradise, CA

Expert Wiring, Reliable Power, and Professional Care.

Reed Electric provides a full spectrum of electrical services tailored to the unique needs of Butte County homeowners. Our team handles everything from minor repairs to massive infrastructure upgrades with the same level of precision. We prioritize safety, energy efficiency, and long-term reliability in every project we touch. By using high-quality materials and modern techniques, we ensure your electrical system is built for the future. Trust our licensed experts to keep your lights on and your family safe.

Open electrical panel on a wall in a laundry room, next to a washing machine, dryer, and refrigerator.

Our Electrical Services

Electrician working on electrical panel, wearing blue shirt.

Expert Residential Power & Safety

This category represents the core of our business: the safety and reliability of your home’s electrical backbone. Many homes in Northern California require specialized attention due to age or previous repairs. We focus on identifying hazards that others might overlook, ensuring your wiring is robust enough to handle modern loads. From the initial troubleshooting of a dead outlet to the massive undertaking of a whole-home rewire, we prioritize code compliance and long-term durability. We are the "detectives" of electricity, finding the root cause of issues to prevent future hazards.



  • Whole-Home Rewiring: We replace outdated, hazardous wiring with modern, grounded copper systems to ensure your home meets current safety codes.
  • Electrical Safety Inspections: A comprehensive "head-to-toe" check of your system to identify potential fire hazards or code violations.
  • Circuit Repairs & Troubleshooting: Expert diagnostics to solve flickering lights, tripping breakers, or dead outlets with permanent fixes.
  • GFCI Outlet Installation: Essential safety upgrades for kitchens, bathrooms, and outdoor areas to prevent electrical shock.
  • Urgent Troubleshooting: Priority response for immediate power failures or safety concerns—call us to check real-time availability.


Exterior view of a home with two gray electrical boxes, a generator, and a walkway.

Panel Upgrades & EV Infrastructure

As we move toward a more electric-dependent lifestyle, your electrical panel is the "brain" that must manage it all. Many older panels are simply not equipped to handle the simultaneous load of a modern HVAC, high-end kitchen appliances, and an Electric Vehicle. We specialize in heavy-duty panel "swaps" and upgrades, moving properties from 100-amp to 200-amp service. This not only increases your home's capacity but also increases its overall market value and safety profile. Our EV infrastructure services ensure your garage is ready for the future of transportation with dedicated, high-speed charging.



  • 200-Amp Main Panel Upgrades: Replacing your existing breaker box to provide more power and safer distribution for modern appliances.
  • Sub-panel Installations: Adding secondary panels to manage power for workshops, ADUs, or home additions.
  • Level 2 EV Charger Installation: Professional, high-speed charging stations for Tesla, Ford, and all major EV brands.
  • Dedicated Appliance Circuits: Running independent lines for high-draw items like dryers, hot tubs, or kitchen ranges to prevent breaker trips.


White air conditioner above a closet with clothes, in a bedroom with a ceiling fan.

Comfort, Lighting & Hardware

 We believe that electricity should do more than just work—it should enhance the way you live. Proper lighting can transform a room, and a well-placed ceiling fan can drastically improve seasonal comfort. Our hardware installation services focus on the physical "fit and finish" of your home. While we specialize in the mechanical installation of smart switches and dimmers, we ensure that every fixture is mounted securely and wired for maximum efficiency. We bring a "designer’s eye" to the technical work, ensuring your lighting is as beautiful as it is functional.



  • Recessed LED Lighting: Clean, modern ceiling lights that provide high-efficiency illumination throughout your home.
  • Outdoor Security Lighting: Installing motion-sensing lights and floodlights to keep your property safe and visible at night.
  • Ceiling Fan Installation: Expert mounting of indoor and outdoor fans to improve airflow and reduce energy costs.
  • Smart Switch & Dimmer Hardware: Installing the physical components for Lutron or other smart systems to give you total control of your ambiance.
  • Chandelier & Specialty Fixtures: Safe, reinforced mounting for heavy or high-value lighting fixtures in foyers or dining rooms.


Nighttime shot of a house with landscape lighting illuminating the front path and landscaping. Two people stand near the door.

Authorized Backup & Cooling Systems

Northern California homeowners face unique challenges, from summer heatwaves to winter power outages. As authorized dealers and installers for industry giants like Kohler, Generac, and QuietCool, we offer specialized systems designed to keep you comfortable and protected. Standby generators provide a seamless transition to backup power the moment the grid fails, while whole-house fans offer an eco-friendly way to purge heat from your home in minutes. These are high-performance machines that require expert, authorized installation to maintain their warranties and operational safety.



  • Kohler & Generac Standby Generators: Permanent backup power solutions that automatically turn on during a utility outage.
  • QuietCool Whole House Fans: High-efficiency fans that pull cool air into the home while pushing hot air out of the attic, saving up to 90% on AC costs.
  • Automatic Transfer Switches (ATS): The critical link that allows your home to safely switch from grid power to generator power without manual intervention.